Yuan Legos was designed as a result of rethinking what a short distance projector should be. Users can choose parts and build their own product just like playing Legos. It serves more as a piece of furniture, rather than an electronic equipment.
Team: Sasha Tseng, Chiawei Lin
“Simple, Connected, Happy.” Tubbot was created to represent and define the core and values of its brand. We pushed the aesthetics and finishes to all new levels, making it minimal, classic and “screw-free.” Usability is improved through the innovative use of snap-fit and one-click designs. Matrix LEDs face and the voice feedback allow user to follow its status easily.
Team: Sasha Tseng, Chiawei Lin, Han Gao
HP Spectre ONE is one of the thinnest all-in-one PCs ever made, without sacrificing performance. It features a super-thin LCD HD, flush glass display and an iconic curved stand, specially engineered to store the PC components and conceal air vents for a sleek form.
Original concept: Park Sang young
Concept development and design execution: Sasha Tseng
I often write and draw on the calendar as making my own journal. The most important information of a calendar should be the events, not the dates. Invisible Calendar was made in a limited production for the people who share the same habit as me.
Created the initial design language and led the design program. Worked closely with the consultancy and manufacturer to cohesively implement the design language into several products that satisfy different marketing requests.
After learning and understanding the values and history of our client, we rebranded and gave a new life to this young company in China. The new branding makes a strong connection and expression to its projector products and also establishes a high-end identity.
Team: Sasha Tseng, Patrice Liu, Han Gao
Love is to respect, to give and to care. It can’t be objectified. I designed my own engagement ring without any diamonds or gems to share this message. The negative space intrigues the question “what love is about? “
Touchsmart is a touchscreen all-in-one desktop designed to be family-friendly. This elegant and iconic form allows different users to change the angle effortlessly while fully maintaining all the functionalities.
Based on the intention of being simple, connected and happy, we created a brand that focuses on home products. The brand experience started with an interactive vacuum robot that aims to make people’s lives easier. We created seamless visual design, product design, user experience and service for the brand.
Team: Sasha Tseng, Shihwen Wang
“Children see magic since they look for it. “ - Christopher Moore
Mystery intrigues most people but only magic creates surprise. This system comprised of a monitor with a speaker band at its base and a discrete subwoofer speaker uses Corning’s Gorilla Glass Speaker technology. The monitor glass becomes black when it is turned off and transparent when it is powered up. Glass on the speaker gradates from translucent at the bottom to opaque midway up the walls of the speaker. This treatment subtly exposes the frame while hiding internal speaker components. Magic occurs when the glass speaker belts out its exquisite sound.
Tubbot is a vacuum robot designed for home. With it's help, the user doesn't need to worry about sweeping anymore. The designers pushed the aesthetics and finishes to all new levels, allowing the design to be minimal, classic and "screw-free." Usability is also improved through the innovative use of snap-fit and one-click designs. Tubbot's interface includes matrix LEDs and voice prompts that inform the user of working status or problems. Tubbot's accessories are also designed carefully; the flash charging base saves time yet provides better performance. The one-button virtual wall is also much smaller in size and much easier to use.
Team: Sasha Tseng, Shihwen Wang, Han Gao, Chiawei Lin
Toast Messenger incorporates a little message board where one can write notes. The message also gets printed onto the toast by the jelly. You can “read while you eat.” Toast Messenger won Silver award from New Era of Gourmet Cooking Design Competition by Tsan Kuen.
Worked on several cellphone design projects with global teams from Taiwan, China and Germany. Created unique designs that stood out in the market and represent the brand. The design efforts were recognized by several international design awards.
Reach in Air is a headset concept that participated the competition ‘Sound Innovation’ hosted by Designboom. It entered the shortlist from 3487 entries. Its form was created for a vision that technology can look like a minimal fashion accessory.
The CERASILK Styling Iron features woven ceramic covered plates that serve as a built in heat protectant to defend against damage with every pass. The CeraSilk™ texture creates micro sub-surface recesses that generate hot air pockets with intense, radiant heat, which eliminates direct contact with harmful bare plates and results in 92% less damage. The floating plates are precisely aligned to ensure constant contact with hair for fast and efficient styling while gliding smoothly down strands. Beveled edges enable you to tame frizz and flyaways close to the roots and prevent crease lines when creating versatile styles with just one tool.
Design team: Greg Thüne, Sasha Tseng
The Case + Stand for Apple Pencil provides an all-in-one storage and stand solution for your Apple Pencil and Apple Pencil accessories. The protective case stores your Apple Pencil while keeping its accessories safe in assigned storage compartments. Compact and minimalist, it also functions as a protective stand so your Apple Pencil is always within easy reach when you’re in the office or out and about.